Welcome to our creative agency and studio; where bright ideas and a fresh approach to brand identity will put your brand in the spotlight.
A creative agency
At Bright8, we believe that everything is connected, and that collaboration is key. From design to copywriting and building your website; our creative team is made up of people specialized in their fields. But as much as they love doing their own thing, they love working together. As a close-knit team we can make sure that every little detail of your creatives and marketing output is line with the creative concept and strategy.
A creative concept always uses the insights, messages and USP that has been set out in the brand strategy as a starting point. Basically, we know what you’re going to communicate and now is the time to figure out how. We will conceptualize the ‘Big Idea’ behind your campaign message or general brand message which can be developed in marketing material.
A strong brand identity is key to standing out. Yes, we can create a memorable, on-brand logo but developing a brand identity is much more than that. It will cover everything from your tagline to the colors you’ll use, graphic design elements, photography and tone of voice. Having all this clarified in a brand book (which we can create for you) makes things clear for the entire company and can be used to further develop marketing material.
- Tone of voice
- Font choices
- Photography guidelines
- Graphic design guidelines
Graphic design is a great storytelling tool to get your message across. As a creative agency, we will make sure that every visual detail is in line with the creative concept, stands out and is attractive for the target group. We know what works and have experience in every graphic design discipline, both online and offline. From online banners to billboards and Social Media posts; your communication will be eye-catching, fresh and unique.
- Logo design
- Printed marketing material: flyers, posters, business cards
- Outdoor marketing
- Social Media content
- Online banners
Video / animations
Videos and animations are a fantastic way to engage your audience, we’ll often create them as a part of a campaign or Social Media content. Whether your aim is more traffic, sales or brand awareness – we’ll make sure your objectives are met. With our marketing expertise, we not only know how to create the videos and animations, but more importantly, where to launch them to get the most reach.
- Social Media
- Informational animations
You might have the right message (perhaps we’ve worked on that at the strategy part of the process) but to get it across you need the right words. That’s where our copywriters come in. They’ll find a way to tell your story and reach your target audience with the right tone of voice and words. From finding the perfect tagline and crafting catchy Instagram caption to writing press releases, SEO optimized web content and any other writing you’ll need for your communication – they’ll get it done.
- Conceptual brand copy
- Social Media copy
- Web content & copy
- SEO optimized web text